Xpoint inks geolocation partnership with Sporttrade
Sporttrade will integrate company’s technology in all digital platforms.
Xpoint, a geolocation and compliance technology company specializing in US sports betting and iGaming markets, on Wednesday unveiled a partnership with Sporttrade, a dynamic sports trading platform.
The two parties said Xpoint’s geolocation technology will be embedded within all Sporttrade digital platforms, ensuring all transactions made by Sporttrade customers adhere strictly to state and federal regulations.
In addition, Xpoint said in a statement it will be working with Sporttrade to utilize customer data generated by the Xpoint platform to drive improved customer engagement and enhanced user experiences for Sporttrade customers.
“We are thrilled to be partnered with another firm challenging incumbents in the sports gaming space,” Alex Kane, founder and CEO of Sporttrade, said in a statement. “As a startup, Xpoint has been truly focused on partnering with Sporttrade for the long-term success of our business by strategically aligning themselves with us.”
Marvin Sanderson, CEO and co-founder of Xpoint, added: “I am delighted to be announcing such a good partnership with a dynamic, innovative brand. Our technology not only will ensure that Sporttrade will comply with state regulations in all states within which they are active, it also will be embedded with Sporttrade’s consumer engagement activities, working in true partnership to unlock the added value Xpoint’s business platforms can generate through strategic use of customer information.”
Sporttrade says it is the first regulated sports betting exchange in US history. The company is based in the Philadelphia, Pennsylvania area, and its team has backgrounds in the sports betting and capital markets sectors.
Xpoint, founded in 2019, says it brings partner-focused solutions to the established geo-compliance marketplace, facilitating safe and compliant betting and gaming for its partners, as well as providing enhanced marketing benefits for its partners that can be used across multiple business functions. The company’s US offices are in Miami, Florida.
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