Brazil’s Vice President supports raising betting tax beyond 18%

Key Points
- Alckmin says Government may push betting tax above 18%
- ABRAS proposed a 27% or 50% selective tax during Brasília event
- Reform could introduce stricter advertising rules and consumer protections
Brazil’s Vice President Geraldo Alckmin has expressed support for increasing taxes on betting operators beyond the 18% rate proposed by the Government, citing the need for stronger consumer protections and alignment with broader fiscal reform.
Alckmin backed a proposal made by the Brazilian Supermarket Association, which called for a higher betting tax to offset perceived social harms.
“The Government’s proposal is 18%, but we can work with Congress to go even further,” Alckmin said, suggesting an appropriate tax would be 27%. The broader context includes ongoing scrutiny of the betting sector’s social impacts.
Alckmin argued betting advertisements should follow Brazil’s Consumer Defence Code and warned against misleading promotions. “Saying someone can get rich from betting is clearly deceptive,” he said, referring to calls for such advertising to carry appropriate disclaimers.
His comment links to recent events that happened during the Senate’s final report on the Parliamentary Inquiry on the betting sector, which called for the indictment of influencers accused of promoting unrealistic betting expectations of winning to their audiences.
Good to know: Currently, the Ministry of Finance is proposing a raise from 12% to 18% on gross gaming revenue (GGR) as part of a package to replace the revoked IOF tax, the plan was already supported by the Senate President.
Whether Congress will accept a rate above 18% or raise to the suggested 27%, remains a point of debate as regulation progresses.
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