Delaware North partners with Fontainebleau Las Vegas for exclusive loyalty offers
The company recently launched its improved Lucky North Rewards loyalty program with additional benefits for its members through partnerships formed with national brands.
Key Points
- Through the new collaboration, over 2.5m members of Lucky North Rewards will receive complimentary or promotional stays at Fontainebleau Las Vegas
- Additionally, Delaware North’s 40,000 global team members are eligible for specially priced stays at the Las Vegas strip property
Delaware North has formed a new partnership with Fontainebleau Las Vegas for exclusive offers presented to Lucky North Rewards members, including complimentary and promotional stays at the property.
The collaboration was said to arrive at a “pivotal” moment as Fontainebleau Las Vegas seeks recognition for its hospitality, dining and gaming offerings, while Delaware North has made broader efforts to enhance loyalty benefits with national brand partners.
“We know many of our loyalty club members enjoy traveling to Las Vegas in addition to gaming at our regional casinos, so we are thrilled to partner with Fontainebleau Las Vegas to make it easier for them to experience a truly world-class resort and gaming experience,” Delaware North Gaming Division VP of Marketing Nathan Holobowski said.
Through the new partnership, more than 2.5m members of the company’s Lucky North Rewards loyalty program can receive complimentary or promotional stays at Fontainebleau Las Vegas, as determined by program tier, with the nightly resort fee also waived for all members.
“Partnering with Delaware North and Lucky North Rewards allows us to connect with a distinguished group of travelers who are searching for the highest levels of luxury hospitality,” Fontainebleau Las Vegas Chief Casino Officer Michelle Reda said.
“We look forward to introducing these new guests to a world-class experience, from our premier gaming and entertainment to our award-winning dining and nightlife.”
Good to know: Fontainebleau Las Vegas appointed David Willis as the casino resort’s Chief Strategy Officer on February 18, while Kevin Sweet stepped into the role of SVP of Slot Marketing and Operations
Additionally, Delaware North’s 40,000 global team members are eligible for specially priced stays at Fontainebleau Las Vegas.
Delaware North recently launched its enhanced Lucky North Rewards loyalty program with twice as long tier-earning and benefits-use periods as well as additional offers stemming from partnerships with national brands.
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