PrizePicks to become official fantasy sports partner of Bookit Sports
Bookit’s talent will be featured across various PrizePicks commercial campaigns and will be present at PrizePicks events.
Key Points
- The agreement includes a multi-year, exclusive partnership in order to elevate Bookit’s fantasy sports content
- PrizePicks will team up with Bookit’s group of talent to collaborate on marketing initiatives
Bookit Sports announced that PrizePicks has been named as the company’s official fantasy sports partner in a multi-year, exclusive agreement that will look to elevate Bookit’s fantasy sports content.
PrizePicks will team up with Bookit’s group of talent to collaborate on marketing initiatives including co-branded social media content. Bookit’s talent will also be featured across various PrizePicks commercial campaigns and will be present at PrizePicks events.
“This collaboration with PrizePicks is a game-changer for both of our companies,” Bookit CEO David Bolisomi said.
“We’re eager to combine our innovative sports content with their leading daily fantasy platform to deliver unparalleled experiences for our audiences.”
Bookit currently rosters content creators such as BookitwithTrent, Lauren Cowling and Mikey Over who have helped to establish the company in the sports content industry.
Good to know: PrizePicks launched a new holiday-themed commercial featuring social media personalities as well as brought back its annual Picksmas giving campaign on December 6
“Partnering with Bookit Sports allows us to further enrich the fantasy sports experience,” PrizePicks SVP of Product Dylan Cooper said.
“Their entertaining content and knowledgeable team are a perfect match for our platform, and we’re excited to officially welcome them to the PrizePicks family.”
BookitwithTrent also spoke on the new partnership, expressing enthusiasm for how Bookit can continue to expand its outreach to consumers, having said, “I’m thrilled about our new partnership with PrizePicks.
“This is an incredible opportunity to continue pushing the boundaries of sports content and connect with fans in new and exciting ways.”
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