Mohegan and Gaming Analytics partner for AI integration
The company will implement AI-driven modules across slots, marketing and player development.
- The collaboration will cover Mohegan properties such as Mohegan Sun and Mohegan Pennsylvania in Wilkes-Barre
- Mohegan stated the new technology should improve player engagement and assist in marketing efforts
Mohegan has announced a multi-year partnership with Gaming Analytics that will include the integration of AI-driven solutions across multiple Mohegan properties.
The strategic collaboration will be implemented at Mohegan Sun in Connecticut and Mohegan Pennsylvania in Wilkes-Barre, pending all regulatory approvals. Additional expansion to other locations are said to be planned for the future.
“Our partnership with Gaming Analytics was driven by their robust platform that integrates player development, campaign management and enterprise alignment tools into one comprehensive suite,” Mohegan President and CEO Ray Pineault said.
“This integration will streamline our operations, enhance efficiency and support our strategic business goals.”
Mohegan will implement AI-driven modules across slots, marketing and player development. The operator will also begin to use a host module designed to “streamline operations, improve decision-making and boost guest experience.”
Good to know: Mohegan Sun debuted a new podcast, Sportsbook Live, on September 5 for the 2024-2025 NFL season
“Our partnership with Mohegan marks a pivotal step in transforming the gaming landscape built on a shared vision of Mohegan’s Spirit of Aquai,” Gaming Analytics Founder and CEO Kiran Brahmandam said.
“We are excited to work together and move the industry forward with the power of AI.”
Mohegan stated that it envisions Gaming Analytics playing a significant role in the long term as the partnership progresses. Both companies agreed to remain committed to continuous innovation and improvement as the integration is carried through.
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