IGT and Colorado Lottery sign seven-year partnership contract
The company will upgrade all lottery retailer equipment across the state and deploy a new mobile convenience app.
International Game Technology (IGT) has announced that IGT Global Solutions Corporation, a subsidiary of IGT, has signed a seven-year contract with the Colorado Lottery that will extend through July 12, 2032 and includes seven, one-year extension options.
As part of the new contract, the Colorado Lottery will receive IGT’s Aurora central system, replacing the lottery central system the state currently uses. Aurora is part of IGT’s OMNIA integrated lottery solution, which will provide the Colorado Lottery with new insights through a single player view, hoping to enhance its product portfolio and improve marketing communications while delivering Colorado Lottery players with an omnichannel experience.
“IGT is thrilled to continue working with the Colorado Lottery and delivering high-performing products that will contribute to growing its business,” IGT COO of Global Lottery Jay Gendron said.
“OMNIA, along with the upgrades to retailer equipment and new mobile convenience app, will provide the Lottery with actionable data and tools to manage daily operations and offer players with enhanced retail and mobile experiences.”
Additionally, IGT will upgrade all lottery retailer equipment across the state and debut a new mobile convenience app featuring Scan and Redeem functionality. IGT’s Scan and Redeem solution will allow Colorado Lottery players to scan a draw-based or instant scratch ticket with their mobile app to redeem winnings directly into their linked bank account through an automated clearing house (ACH) transfer.
“We are looking forward to replacing our current equipment with IGT’s most advanced technology, providing more convenient options for players and achieving continued sales growth and funding Colorado’s great outdoors,” Colorado Lottery Director Tom Seaver said.
IGT is the primary technology provider for 26 of the 46 lotteries in the US as well as eight of the world’s 10 largest lotteries.
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