SCCG Management and KSN Gaming form joint venture to release BooRay! card game
The duo plans to bring the game to a worldwide audience.
SCCG Management and KSN Gaming have kicked off a joint venture to give an international audience access to the card game, BooRay!
The duo will work on “guiding BooRay! through regulatory processes and developing comprehensive market entry strategies for global expansion.”
SCCG said it will support the card game with brand exposure, global distribution and business development across the entertainment, sports and gaming industries.
Company Founder and CEO Stephen Crystal commented, “We are incredibly excited about our joint venture to support BooRay! on its journey to becoming a major player in the global gaming industry. With its unique blend of strategy and social engagement, BooRay! has the potential to revolutionize how people play and experience card games.
“Our extensive network and expertise will help bring BooRay! to digital platforms, brick-and-mortar casinos and beyond, ensuring its global exposure and success.”
BooRay is led by ‘The BooRay! King’ Kahari Nash and is supported by former NBA stars Kendrick Perkins and Mario Chalmers, who currently serve as board members. Nash is also the Founder and CEO of KSN Gaming.
He took a moment to discuss the group’s partnership with SCCG Management and history of the game, saying, “BooRay’s immense potential became evident during high-stakes matches with icons like Rajon Rondo, John Wall and Draymond Green. The idea began after we had run up the tab to $9.2m between them and I knew we had a great problem on our hands. The excitement from industry legends like Phil Ivey confirmed our vision, as the world will now see the biggest names in pop culture playing BooRay!
“We’re turning BooRay! from a locker room favorite into a household name. With SCCG Management’s support, we are ready to take BooRay! to a global audience.”
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