Play’n Go teams up with PokerStars to launch exclusive Detroit Red Wings game

December 22, 2023
By
Leer en Español

The new title will be available to PokerStars players in Michigan.

Play’n Go has partnered with PokerStars in the state of Michigan to launch a game for the Detroit Red Wings NHL team.

The new game is exclusive to Michigan PokerStars players. Both companies said they are sure the title will do well in the Great Lake State based on past collaborations in both the US and in Europe.

Play’n Go CCO Magnus Olsson said, “The opportunity to team up with PokerStars to design a game for the Detroit Red Wings was very appealing to us from day one, and we’re very pleased with the final product. Game design is at the heart of our success globally, and we’re proud to have been given this opportunity.

“We’re confident that PokerStars players in Michigan will love this game featuring their home-state hockey team, and we of course wish the Red Wings every success for the remainder of the season.”

Both companies have worked together to release games around the world. Play'n Go said the opportunity to collaborate on the exclusive NHL game presented itself earlier this year.

PokerStars Casino Director of North America Brent Rovner briefly commented on the duo’s latest project by saying, "This exclusive partnership with Play'n Go to create a custom game for the Detroit Red Wings is a testament to PokerStars’ commitment to providing our players with the most innovative and engaging gaming experiences.

“We're confident this game will be a hit with our Michigan players, and we're excited to see them cheer on their favorite team while enjoying this exciting new game."

State-by-State

Product Spotlight

Konami

Things get unruly in the company of some fleecy characters in the new Konami Gaming’s new Unwooly Riches slot series.
GA HUDDLE #089

Brian Uran - AI has shown casinos new ways to think about business

GA HUDDLE #088

Adam Wexler: PrizePicks almost went out of business during Covid - but now...

Roughly six years after speaking to Gambling Insider as an upcoming start-up, PrizePicks CEO Adam Wexler joins the Huddle to reflect on huge growth since - which almost ground to a halt during the Covid-19 pandemic.

We cover:

- Entrepreneurship, regulatory changes and the pandemic

- Offering a different customer experience and differentiating by product

- Fantasy sports being strong enough without sports betting

- Barriers to entry in the fantasy market

- Opposition from FanDuel and DraftKings

- Targets, plans and the Philippines

- US markets and the future of fantasy


Five years ago, before the mass proliferation of social media we see today – and even before the Covid-19 pandemic – I think you would be hard pressed to find a CEO talking about “Instagrammable moments.” KPIs w...

gga
The Global Gaming Awards: Looking ahead to 2024's ceremonies.
After more than a decade of celebrating gaming's best, Gaming America looks ahead to a bright 2024 for the Global Gaming Awards in the Americas and Asia-Pacific.
GA
From the top: The Indian Gaming Tradeshow & Convention
Tribal gaming is a uniquely American institution and all its uncommon attributes were on display this April at the Indian Gaming Tradeshow & Convention in Anaheim, California.
terre
Review: Terre Haute Casino Resort and Harrah's Hoosier Park Racing & Casino
Terre Haute Casino Resort vs. Harrah's Hoosier Park Racing & Casino, Gaming America's Laura Mack reviews each property.
andrew
Eureka Casino interview: CEO Andre Carrier on resort expansion
We spoke with returning guest, CEO Andre Carrier, about Eureka Casino Resort's expansion. He aims to not only change the look and feel of the casino, but to also build residential housing around it.