Supplier Relax Gaming has made its debut in the US market through a partnership with BetMGM, going live in New Jersey.
The company has obtained its vendor transactional waiver with the New Jersey Division of Gaming Enforcement under its new US brand name RLX Gaming.
In March of 2022, Relax Gaming was able to enter the Canadian market by securing a license in Ontario, as it continues to grow its reach within the North American region through this latest deal with a big name in the US iGaming and sports betting market in BetMGM.
This deal means that BetMGM players will now have access to RLX Gaming’s portfolio of online casino game content, including The Great Pigsby and Epic Joker.
CEO at Relax Gaming, Simon Hammon, said: “Launching in New Jersey is a landmark moment for our company. We have enjoyed many successful launches across a number of key regulated markets in the past few years, and this is one of the biggest to date. BetMGM’s ethos perfectly aligns with our vision, and we expect our partnership to truly flourish.”
VP of Gaming Product & Content at BetMGM, Oliver Bartlett, added: “BetMGM welcomes Relax Gaming/RLX Gaming into the US iGaming market. We are honored to be first the operator in the states to bring their diverse and engaging portfolio of games to our award-winning online casino.”
Last month, Relax Gaming collaborated with Rhino Entertainment to support Rhino Group’s latest brand, Big Boost, the group’s fifth brand.