Operator BetMGM has today announced an extension to its contract with the Philadelphia 76ers, continuing as the team's sports betting partner.
During the course of this current NBA season, BetMGM will provide a number of features for the 76ers, including fan experiences, watch parties, in-market odds boosts, among many other things. Also part of the deal, BetMGM signage will feature throughout the 76ers Wells Fargo Center arena, as well as content promoted on the 76ers' social channels.
MGM Resorts' Borgata Hotel Casino & Spa in Atlantic City will be a unique spot as the "Official Away Game Host of the 76ers," with appearances from former 76er players, as well as having giveaways and many other incentives.
Chief Revenue Officer, BetMGM, Matt Prevost, gave his thoughts on the new deal: "This extension allows us to further enhance the gameday experience for fans, in the arena and at home.
"We look forward to continuing our rewarding relationship with the 76ers this season and beyond."
76ers Chief Revenue Officer, Katie O'Reilly, added: "We're joining forces again with BetMGM to promote another opportunity for fans to embrace competition, just in time for the new season. We are thrilled to build on our continued success here in the Philadelphia market and offer our unique experiences for BetMGM customers and 76ers fans alike."
Enhancing its basketball connections, on Wednesday, BetMGM announced a new deal with Sportradar to expand their current partnership, which gives BetMGM tracking data and next-generation products to do with the NBA.
