Gaming Innovation Group expands its LatAm reach with launch

October 13, 2023

Argentine players will have access to esports through the new site.

Gaming Innovation Group (GiG) has launched, a site designed to give users a “player-first experience,” in Argentina. Players throughout the Argentine region will have access to exclusive bonuses, as well as to reviews on regional sports betting operators.

The release is the latest move in GiG’s strategic Latin American expansion plan. GiG described the new site as a “fantastic addition” to the company’s portfolio.

Players throughout the region can choose from a variety of betting options and will be able to filter their wagers by sports and payment methods. Both beginners and seasoned players can utilize the user-friendly site with access to esports betting options, along with other sports betting choices.

Company Head of SEO, Nicolas Montanares, shared GiG’s excitement to bring to Argentine players.

He commented, "We are thrilled to introduce to the Argentine market. Argentina has gone from strength to strength in the online sports betting space and we can see that in the overall market reaching around half a billion dollars this year.

There has never been a better time to introduce our own brand of player-first reviews and bonuses to this flourishing sector."

GiG is based in Malta and was founded in 2012. The iGaming technology company offers its operators services, solutions and products, as well as sportsbooks and various media.

The company recently concluded a previously announced purchasing deal with Catena Media to acquire several domains and casino affiliate websites, including, and The agreement represented the next step in the company’s plan to consolidate these assets.


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