Co-Founder of MediaTroopers, Benjamin Truman, resigns

October 4, 2023
By

Truman helped to grow the affiliate's reach to over 24 North American markets including several states, Washington DC and Ontario, Canada.

The Co-Founder and COO of affiliate MediaTroopers, Benjamin Truman, has announced that he will be leaving the company. After founding MediaTroopers in 2018 alongside Shmulik Segal, Truman will be stepping down from his role to pursue other opportunities.

Segal, CEO and Co-Founder of MediaTroopers, said, “It’s hard to say goodbye to a colleague and friend who has become such an integral part of the MediaTroopers team. Ben has left an incredible impact on the company that we will feel long after he leaves.

“His dependable work ethic and fearless leadership have guided us through our ups and downs, and it has been an honor to work alongside him and learn from his generosity and commitment. Ben, you will always be a part of the MediaTroopers family.”

MediaTroopers specializes in marketing strategies for North American online gambling operators. The brand aims to drive traffic to operators’ platforms through mobile acquisition channels via Google, Adwords and social media platforms.

While Truman was COO, MediaTroopers expanded to cover a market of over 24 states, as well as Washington DC and Ontario, Canada by the start of this year. The affiliate is licensed in 21 states, and has a presence in other states where licenses are not required at the affiliate level, such as Connecticut, Illinois, New York, Ohio and Nevada.

Truman commented, “Leaving my family at MediaTroopers will never be easy, but I feel that as the company has gotten to where it is now, it is time for me to go and pursue new opportunities.

"While I’m looking forward to the next steps in my career, I’ve thoroughly enjoyed my time at MediaTroopers and I will keep in touch with the team, both personally and professionally.”

State-by-State

Product Spotlight

Konami

Things get unruly in the company of some fleecy characters in the new Konami Gaming’s new Unwooly Riches slot series.

The top 5 properties that changed Las Vegas

Regular Gaming America contributor Oliver Lovat joins Tim Poole on the Huddle to discuss his 5 properties that changed Las Vegas - giving every resorts an influence rating out of 10. The question is: do you agree?

Peter Schoenke - Sports betting is here... but fantasy sports keeps growing

Peter Schoenke joins Tim Poole on the Huddle to discuss all things fantasy sports. His brand, RotoWire, is at the intersection of the affiliate and fantasy worlds, generating revenue from subscriptions, providing APIs to operators and via affiliate marketing. We discuss:


Within the states of Florida and California, Tribal gaming finds itself in a fascinating position. In Florida, only the Seminole Tribe, and Hard Rock, can provide mobile sports betting, with continued legal challenges f...

view-points
Viewpoints: Discussing the use of player loyalty programs
Industry experts answer Gaming America's burning questions on all things related to Tribal operators and player loyalty programs, including Rymax, CasinoTrac, OIGA, Mohegan and Choctaw Nation of Oklahoma.
52-54-fabio-ferreira
Sports betting regulation in Brazil: What can we expect?
Mattos Filho's Fabio Kujawski speaks to Gaming America about the uncertainty surrounding Brazil's roadmap to regulation and the need for a singular gaming authority.
companies-going-private
Going private: Gaming's new standard?
A state of neo-IPO: Gaming America investigates, as more and more companies come off the public market.
46-47-michael-hershman
Soloviev Group CEO: Moving to New York
The Soloviev Group, in collaboration with Mohegan, continues to wait on the NYGC for approval on its Freedom Plaza project. Gaming America spoke with Soloviev Group CEO Michael Hershman to learn more.