Elys Game Technology recently finished installing its North American server infrastructure in Cincinnati, Ohio at the Continent 8 Data Center.
The location will serve as a platform hub for Elys within the state and will extend throughout the North American region.
The company said in a statement, “Elys’ technology hardware and database equipment serve as the backbone of the Company’s mission-critical applications.”
This move follows the company’s drive to create a brand tailored for North American players. Elys recently released its Elys America logo and platform to “express the development of the all-new US and Canadian facing sports betting platform for retail and mobile markets in North America.”
A portion of its rebranding includes a corporate website launch, new color schemes and typography tailored for a North American audience.
Company Executive Chairman Michele Ciavarella briefly discussed the company motivation behind the installation.
He commented, “Our strategic decision to host our infrastructure within Continent 8’s ISO 27001 & PCI certified iGaming Data Centers demonstrates our commitment to meeting the highest standards in colocation and compliance with regulatory requirements.
“Each of these data centers is licensed and approved by local state regulators where necessary. This move is integral to the expansion of the Company’s Elys America brand and our leading-edge sportsbook products throughout the US and Canada.”
He went on to add the company created the network with specific performance specifications in mind.
Ciavarella concluded by saying, “Our network has been purposefully designed for robust, redundant performance, tailored to meet the dynamic bandwidth needs of our applications and clients.
“This ensures seamless handling of high volumes of data traffic while ensuring uninterrupted service, even in the event of equipment failure. Such resilience is critical for online gaming platforms that demand real-time responsiveness.”
