NeoGames has joined the United Lotteries for Integrity in Sports (ULIS) as an associate member. What this means for the company is that NeoGames will continue working to affirm transparency and integrity in sports betting by partnering with the organization.
Part of NeoGames’ role as a ULIS member will be to aid the organization in making sure its sports betting offerings are compliant with the industry’s regulations and standards. To accomplish this, NeoGames will have access to ULIS’ pool of resources and experts.
ULIS functions as a non-profit with a focus on combatting match-fixing and other sports betting corruption methods as a way of protecting the integrity of the industry. The association said that it “brings together lotteries from around the world to share best practices and collaborate on initiatives that promote integrity in sports.”
NeoGames CEO Moti Malul said, "We are honored to join ULIS and contribute to its mission of promoting integrity in sports. We believe that sports betting should be fair and transparent, and we are committed to upholding these values in all our operations.
“We look forward to working with ULIS and its members to create a safer and more secure sports betting environment."
NeoGames is a technology-driven iGaming and iLottery solutions provider. The group recently acquired Aspire Global Group, which has enhanced the company’s iGaming portfolio.
To date, NeoGames has signed 12 deals through Pariplay to provide games and content aggregation. Among those partnerships were agreements with BetMGM to launch in Michigan and New Jersey, as well as a deal with DraftKings.
The group recently collaborated with Caesars Entertainment to launch a batch of titles through Caesars Sportsbook & Casino.