ENV Media and KTO Group announce joint venture agreement
The two companies look to expand iGaming in Latin America.
ENV Media has announced its latest strategic partnership with KTO Group. KTO Group is a prominent figure in Brazil and ENV Media will look to expand its footprint across Latin America.
This new joint venture will allow ENV Media to enhance KTO Group’s front-end including optimizing its site architecture, product and content.
ENV will be in charge of all marketing activities related to improving KTO’s share of voice in search engines.
Speaking of the new partnership, CEO of ENV Media Mattias Bergehed said, “We are now expanding our footprint into Latin America with Brazil as the first market This agreement allows us to get access to one of the fastest-growing brands in the region”.
ENV Media was founded in 2019 and has its core markets in Southeast Asia and Latin America.
To further strengthen the newly formed partnership between the two companies, they have launched a joint brand 7JackPots.com. This new venture will be launched on KTO Group’s current platform to utilize its position in Brazil.
Bergehead added, “I hope that we can utilize our internal knowledge and strategies to increase KTO’s organic presence and share of voice in the market”.
Gambling Insider previously spoke to KTO Group’s CEO Andreas Burton in an episode of Huddle.
Elsewhere today in Latin America, supplier Altenar signed a deal with GanaPlay, an online gaming and sports betting operator.
GanaPlay will offer Altenar’s full, multi-channel software and sportsbook technology across all LatAm and Central American markets, in the hope of expanding its presence in this key region.
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