Low6 has named Brittany Almeida as its Sales and Strategy Director. Almeida is a veteran in the sports betting industry and was instrumental in leading the formation of a strategic partnership between Canadian sports broadcaster, TSN and FanDuel.
She spent four years working for TSN prior to joining Low6 and aided the company in integrating its sub-brand, The Edge, which offers sports betting and fantasy sports fans exclusive daily content.
Low6 Chief Strategy Officer Josh Turk commented about Almeida’s accomplishments and said she is a perfect fit for the company.
He said: “Brittany’s leadership, track record of growth, entrepreneurial mindset and deep connections in the industry will ensure Low6 continues to shape the future of iGaming clients globally while maintaining the agility and care needed to support existing customers and team at a local level.
"Brittany's leadership comes at a crucial and exciting time, as Low6 enters a significant growth year ahead – providing operators with innovative gamification technology across sports and online casino.
"We are excited to onboard an athlete into the sales team, bringing a wealth of team leadership, competitiveness and an athlete's drive to maximize each day."
Almeida expressed her desire to see Low6 continue to grow and said she is pleased to take on this new role.
She commented: “This year will be transformative for Low6 and provide the opportunity to solidify our place as the go-to destination for betting operators, sports leagues and franchises, media organizations, and major brands to help engage and monetize their digital fanbases. I will help to continue to revolutionize sports gamification for those brands that seek to win.”