Crypto casino brand BC.Game has recruited Brazilian pro soccer player David Luiz as its latest brand ambassador. Luiz will collaborate with the brand to engage its community fans, as well as bring awareness to its online casino.
Part of his duties will include interacting with fans through various social media and live-streaming platforms.
Luiz, whose full name is David Luiz Marinho, hails from Diadema, Brazil. In addition to his active professional football career, he is a member of the Flamengo Rowing Club.
Luiz said of the opportunity to partner with the crypto casino operator: “I’m very. very happy to be partnering with BC.Game and very excited for the collaboration coming soon.”
The company described the partnership with Luiz as an “excellent opportunity” for growth within the Brazilian market and said it will utilize the relationship as an avenue to reach a broader sports betting audience throughout the region.
BC.Game said in a statement: “With BC.Game's entry into the Brazilian casino and sports betting scene, Brazilian football fans and sports betting enthusiasts will have more opportunities to participate in virtual sports and casino events.”
Fans will have access to betting options through BC.Game on larger events like the 2022 FIFA World Cup.
Coco, the "emblem" of BC.Game, took a moment to welcome Luiz to the team: “We are very pleased to be moving into 2023 with this announcement of our partnership with David Luiz.
“Our combined efforts will help to maintain this trend, with Brazil at the focal point for tech advancements and crypto mass adoption. The world is watching."
