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November 3, 2022 Partnerships, iGaming, LatAm

MGA Games releases five slot titles on Betfair platform

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The company considers the collaboration important to ongoing Latin American expansion.

Slot games developer MGA Games has launched its content in Colombia through its recent partnership with Betfair. Players will have access to the five-reel slot titles via the Betfair portal, including Golden Throne, Gold Mermaid by Renata Gonzalez, Wild Africa, Lucky Dragon and Castle Slots.

To date, MGA Games offers players more than 100 game titles within the iGaming market.

MGA Games Sales Director Javier Lanfranchi noted that Latin American market is a coveted area and is a key region in the company’s global growth plan.

He said: “Latin America is an important market for us. And continuing to position ourselves in Colombia is an important part of our internationalization strategy.”

Lanfranchi went on to add that partnerships are important to the company, and he is confident its work with Betfair will result in a mutual win.

Lanfranchi said in closing: “To do this with a partner like Betfair, one of the most important international operators with whom we have an excellent collaborative relationship, is greatly satisfying for us. We are sure this will be a highly positive relationship for both parties.

“At MGA Games, we create unique localized products that meet the highest quality standards, and we are sure that Betfair Colombia users will love them.”

Betfair International is the official sponsor of Conmebol Libertadores and Sudamericana. It will have naming rights of the Campeonato Carioca during the 2022 season.

The operator recently announced a sponsorship agreement with Palmeiras and a two-year master sponsorship of their women’s football team. The deal includes both official and exclusive digital content.

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