Fantini: Flutter held 31% market share for August
Flutter’s dominance of US iGaming continued in August thanks to sports betting and FanDuel.
Flutter has kept its crown for another month, leading the US sports betting and iCasino sectors in August.
The Dublin-based group held a 31% market share overall according to Fantini’s Sports Betting and iCasino National Revenue Report.
Despite mounting competition, Flutter’s position has gone unchallenged for another month, seeing off rival operators such as DraftKings. This is among states that report revenue by operator.
Sports betting in particular is where the group shines. When it comes to revenue, Flutter’s market share almost reached 38%, while its share of handle exceeded 38%.
Flutter owns several US-facing brands, namely FOX Bet, StarDust Casino and FanDuel. This latter one is perhaps most responsible for the group’s success in North America to date.
Meanwhile, DraftKings secured a silver medal but its overall market share of 26% places it five percentage points behind Flutter. It came second for both sports betting at 26% and second for iGaming at 27%.
However, second place has come at a cost for DraftKings. It has reported a net loss in recent quarters due primarily to high costs.
BetMGM, Entain and MGM Resorts’ joint venture, secured the final place on the podium, earning a bronze medal with 19% overall. However, the brand led iGaming share at 34%.
In total, combined sports betting and iCasino revenue rose 69% year-on-year to $791m for August. Sports betting experienced an over 140% rise to $393m, while iGaming rose 31% to $397m.
On a jurisdictional basis, New Jersey came first in terms of revenue generation at $197m, which accounts for 25% of total US revenue.
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