Colorado is now the second US state to feature bet365’s platform. The online sports betting company launched today in the Centennial State ahead of the upcoming NFL season.
Players throughout the state can choose from hundreds of in-play markets and thousands of sporting events through bet365’s website. However, players are not limited to sporting events through the site.
Bettors can also access parlay bonuses, bet boosts and early payout offers, as well as live streaming and cash out product features.
Furthermore, bettors will have access to several new customer programs similar to those offered after the company's inaugural New Jersey launch.
Among those include its latest offer, 'Bet $1 & Get $200 in Free Bets', which allows players to place qualifying bets that settle within 30 days of placing their wagers.
The company said in a statement: “[The] new customer offer has proved popular with bet365 customers in New Jersey and we’re confident that new players in Colorado will enjoy it just as much.”
Known as a global online sports betting company, bet365 works with local licensing, regulatory and reporting requirements. More than 80 million users across 160 countries represent its customer base.
Its brand is live in the UK, Malta, Gibraltar, Buenos Aires City, Buenos Aires Province, Bulgaria, Cyprus, Denmark, Estonia, Germany, Greece, Ireland, Italy, Mexico, Netherlands, the Northern Territory of Australia, Ontario, Spain and Sweden.
In addition to its presence in Colorado, bet365 operates under a transactional waiver in New Jersey. The company has won several awards, including the eGaming Review Operator of the Year and Sports Betting Operator of the Year.