Genius Sports, the official data and technology partner of the Canadian Football League (CFL) have launched CFL Blitz Picks presented by BetRegal.
This program will be added to CFL GameZone, a centralized hub of exclusive league offerings, products and contests.
CFL Chief Revenue and Marketing Officer Tyler Mazereeuw commented: "We couldn’t be more excited to deliver this new gaming experience for our fans.
"Made possible through our partnership with Genius Sports, CFL Blitz Picks represents another fun and exciting avenue to bridge the gap between the league and our incredible fans."
CFL Blitz Picks will join other offerings such as CFL Pick ‘Em, CFL Fantasy, and the start-of-the-season predictor, CFL Preseason Futures all presented by BetRegal.
The program will begin in Week 12 and continue through to the Grey Cup on November 20. Through CFL Blitz Picks, fans will predict outcomes surrounding players, teams and league-wide statistics.
Correct predictions will award entries to win four 2023 season tickets and four jerseys from their favorite CFL team.
Mazereeuw added: "Whether you’re a seasoned CFL diehard or you’re new to Canadian football, CFL Blitz Picks allows you to show off your knowledge and learn about the league.
"But outside of the competition, it’s also a doorway into a passionate fanbase and a like-minded community. Genius Sports and the league are opening the door with CFL GameZone, and we’d love for all of our fans to walk through and connect – not only with each other but also the league."
Genius Sports Managing Director of Media and Engagement Josh Linforth said: " CFL Blitz Picks and CFL GameZone are the tip of the iceberg as we continue to deliver fan experiences that are richer, more interactive, and more engaging."
The second quarter numbers for Genius Sports revealed a 27.3% increase in revenue over the same period last year.
