Affinity Interactive and Ruby Seven Studios have launched A-Play Online, a free-to-play collection of more than 100 well-known casino games. A-Play Online features blackjack, bingo and video poker, as well as slot games from various providers, including Konami, AGS, Everi, Aruze and Incredible Technologies.
Players who use iPhone and Android mobile devices can access A-Play Online via the App Store or through Google Play Store. The platform is also available via Facebook and the company website.
Though players can make purchases through the app, any game winnings do not yield monetary payouts. The company has defined A-Play Online as a “free-to-play social game only intended for entertainment purposes.”
Affinity Interactive developed A-Play Online through its ongoing partnership with Ruby Seven Studios, a free-to-play social casino provider.
Ruby Seven has been developing casino apps for more than a decade. Because of its longevity, Affinity described Ruby Seven as “the ideal partner” to aid in developing and launching A-Play Online.
Affinity Interactive offers a variety of online games and casino apps within the omni-channel gaming industry. Its expanded suite of games is available in several US states, including Nevada, Missouri and Iowa.
Affinity Interactive is the parent company of Daily Racing Form, DRF Bets and DRF Sports.
The company recently signed an agreement with Smarkets that will give both companies access to Iowa’s sports betting market. In turn, the state gained Smarkets’ SBK sportsbook app, a global platform with betting and sports trading content, as well as political and current affairs content.
Smarkets plans to release the sportsbook app in Iowa later this year.