October 14, 2021 Partnerships

Playtech, Bragg ink integration partnership

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The full suite of games from Bragg’s Oryx platform is set to become available to operators via the Playtech Games Marketplace.

Bragg Gaming subsidiary Oryx Gaming has announced the signing of an integration partnership with Playtech. This deal will see Bragg’s full suite of games become available to operators via the Playtech Games Marketplace.

Chris Looney, chief commercial officer at Bragg, said: “This partnership continues our expansion into regulated markets, getting our content in front of more of the industry’s leading operators and their players. Playtech Games Marketplace is the perfect platform to complement our vast offering and engagement tools at a time of our market expansion globally.”

This agreement between the two gaming companies will see Bragg’s products offered throughout markets such as the UK, Italy, and the Netherlands. Bragg is already fully operational throughout North America via its wholly owned premium US gaming content studio, Wild Streak Gaming.

Andrew Muir, commercial manager at Playtech, added: “Oryx’s wide range of games will be a fantastic addition to the impressive portfolio of games we offer to our partners through the Playtech Games Marketplace.”

Bragg’s Oryx platform features over 10,000 games from 100 different suppliers such as Gamomat, Peter & Sons, as well as Golden Hero and Kalamba.  

“We aim to deliver our customers the best possible experience with the market’s finest games, and we’re delighted to welcome Oryx on board,” continued Muir.

In May 2021, Bragg announced its latest venture into the US gaming market through the acquisition of Nevada-based Spin Games, a gaming technology provider.

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