Rush Street Interactive has today announced that former Super Bowl champion and NFL analyst, Mark Schlereth, has signed an exclusive brand and content deal with BetRivers.com.
Schlereth will join the sportsbooks “Bet with a Winner” campaign. As a brand ambassador, the former NFL player will create content for both Broncos fans across Colorado and the wider NFL community throughout the US. This content will appear on both of Rush Street Interactive’s online platforms, those being BetRivers and PlaySugarHouse.
The former Redskins and Broncos star will mainly appear on BetRivers’ social channels, but will also be found across more traditional platforms. In addition, he will produce weekly NFL videos and make radio and podcast appearances.
"I'm really looking forward to interacting with BetRivers players," said Schlereth. "It's one thing to offer my insights and analysis on television and radio broadcasts, but it's really exciting to share my experience with bettors during call-ins and through other BetRivers Network platforms to help them make educated betting decisions."
Schlereth previously worked as an NFL studio analyst at ESPN for 16 years.
"Mark Schlereth is respected as one of the top NFL analysts with two decades of covering the pro games on sports networks under his belt," said Richard Schwartz, CEO of RSI, which operates BetRivers.com and PlaySugarHouse.com. "Adding Mark and his vast experience as a champion player and NFL analyst will bolster our football coverage and give our bettors key NFL insights and analysis as they make their sports wagering decisions."
Rush Street Interactive operates in both the sports betting and casino games markets and is currently live with real-money mobile, online and retail operations in 10 US states.
