Scott Milford joins Bragg Gaming as EVP, Group Content

Bragg Gaming Group has announced the appointment of Scott Milford as EVP, Group Content. 

This naming aligns with Bragg’s commitment to sustaining its rapid growth in the US and globally as a pioneer in online casino game development and gamification.

Milford has more than 25 years of experience in the gaming industry, having contributed to product development and studio operations at companies such as Aristocrat Leisure Limited, Konami Group and Aruze Gaming. His career has provided him with knowledge of the sector and experience in leadership roles.

In his new position, he will oversee strategic planning, product development and execution across Bragg’s internal game studios – Wild Streak Gaming, Atomic Slot Lab and Indigo Magic. He will also manage partnerships with third-party developers participating in the Powered by Bragg program, which features studios like King Show Games, Bluberi and Gamomat.

Bragg has recorded a threefold year-over-year increase in wagering on its proprietary content in the $9.5bn US iGaming market, which is expected to grow significantly over time. The company also recently invested in Brazilian studio RapidPlay, in addition to other product launches and partnership agreements.

Good to know: Milford will be based at Bragg’s Las Vegas Office

Matevž Mazij, Bragg CEO, said: “Scott Milford is a transformational hire for Bragg. His vision, depth of expertise, and proven success in building global game development teams will help propel us into the next phase of our growth.

“With the increasing popularity of our exclusive IP, such as our Connect & Collect mechanic and a doubling of our US game release cadence, Scott’s leadership will ensure we stay ahead of the curve as the most innovative force in iGaming.”

Milford himself said: “Bragg’s relentless focus on innovation and excellence is unlike anything I’ve seen. This is a company that doesn’t just follow trends – it sets them. I’m excited to help elevate Bragg’s world-class teams and partners to new heights, creating next-gen online casino experiences that redefine what’s possible in gamification and player engagement.” 

Carlos Mendez

Writer

Odds tell a story long before the result does. When bettors learn to read that story properly, betting becomes a matter of discipline and value rather than emotion or guesswork.

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