New Jersey grants Future Anthem a license to expand in the US

Key Points
- The CEO said the company is pleased to extend its reach to the US market
- Online casino brand PlayStar has signed up to utilize Future Anthem’s technology
Future Anthem has gained a license in the state of New Jersey that will give gaming operators in the Garden State access to the company’s Amplifier AI personalization product.
The greenlight from New Jersey “marks a significant milestone in Future Anthem’s North American expansion,” Future Anthem said.
Future Anthem has an existing relationship with Gaming Innovation Group (GiG). Its integration with GiG has paved the way for PlayStar, a New Jersey online casino brand, to begin utilising Amplifier AI.
Future Anthem CEO Leigh Nissim described gaining a New Jersey license as a pivotal move toward North American expansion.
Nissim further commented, “Securing our licence in New Jersey marks a key step forward as we bring Amplifier AI to one of the most dynamic markets in the US.
“We’re proud to support innovative brands like PlayStar with real-time personalisation that drives better player experiences.”
In other state news, Playtech and Hard Rock Digital recently released a live trivia game show title in the state of New Jersey on Hard Rock Bet.
Playtech’s Live Trivia Game Show is hosted by game show presenters as a quiz-based segment. Players can answer trivia questions in real-time for prize wins and customize the settings for personal design, language and theme preferences.
This is not the first collaboration between these two companies. However, this is the first launch of its kind through the Hard Rock Bet online casino platform.
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