Meridianbet secures online betting license in Brazil

The country’s sports betting and iGaming industry is expected to generate $5.6bn in GGR by 2025 according to the release.
Key Points
- The license establishes the Golden Matrix subsidiary as an authorized operator in Brazil, gaining access to operate across both online and in-person channels
- Golden Matrix stated that Meridianbet’s entry into Brazil reinforces the company’s commitment to targeting high-growth markets
Golden Matrix Group subsidiary Meridianbet has officially obtained an online betting license in Brazil, establishing Meridianbet as an authorized operator throughout the country.
Meridianbet will now have access to operate across both online and in-person betting channels, reinforcing Golden Matrix’s commitment to targeting high-growth markets.
“Our entry into the Brazilian market is a defining moment for Golden Matrix and our stakeholders. Brazil represents an extraordinary market opportunity, and securing this license positions us to deliver substantial and lasting value to those in the region,” Golden Matrix Group CEO Brian Goodman said.
“With our proven technology and operational expertise, we are poised to make a meaningful impact on Brazil’s regulated gaming landscape in 2025 and beyond.”
Good to know: Golden Matrix reported that Meridianbet’s online casino operations revenue surpassed the monthly average by an estimated 13% during August 2024
The Brazilian sports betting and iGaming industry saw rapid expansion during 2024 and is expected to generate $5.6bn in gross gaming revenue (GGR) by 2025 according to the announcement.
Golden Matrix’s B2C operations, through Meridianbet, provide sports betting and gaming services across 18 regulated jurisdictions globally. The company finalized the acquisition of MeridianBet in a deal worth $300m on April 9, 2024, also reaching a debt conversion agreement with Founder Aleksandar Milovanović on September 11.
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