Caesars Entertainment launches sportsbook in Maine

November 3, 2023

The news comes after sports betting went live in the State today.

Caesars Entertainment has announced the launch of its flagship sports wagering platform, Caesars Sportsbook, which is now accepting sports wagers on both mobile and desktop in Maine. 

This announcement comes after legal sports betting officially went live today in the Pine Tree State, after the bill to allow sports betting was approved by Governor Janet Mills in May of 2022, becoming law in August of last year. 

President of Caesars Digital, Eric Hession, gave his thoughts after the launch of the sportsbook: “Maine sports fans deserve an elevated sports wagering experience that matches the pedigree of sports fandom in New England. 

“The launch of Caesars Sportsbook delivers on that pedigree with a platform built for the modern sports fan 21 and older with exciting ways to wager responsibly on the sports they love. We’d like to thank Gov. Janet Mills and the Maine Legislature for making this launch possible, as well as the Maine Gambling Control Unit for all they have done throughout this process.” 

The launch of the sportsbook has come about through Caesars’ partnership with the Houlton Band of Maliseet Indians, the Mi’kmaq Nation and the Penobscot Nation. 

The Caesars Sportsbook app will feature a reward scheme where with every wager placed, players can earn Tier Credits that contribute to status and Reward Credits, which can be used on Caesars Rewards experiences like discounted getaways at some of its destinations across North America, for example. 

Alongside this launch of the sportsbook in Maine, Caesars Entertainment has made a donation to the Lewiston-Auburn Area Response Fund, established by the Maine Community Foundation, to support those affected by the events that took place on October 25. 


Product Spotlight

Bragg Gaming Group

Bragg Gaming Group is a global content-driven iGaming technology provider, serving online and land-based gaming operators with its proprietary and exclusive content and cutting-edge technology.

John Connelly - Interblock preparing to launch online by the end of year

John Connelly, the Global CEO of Interblock, joins the Huddle to talk about:
- The company's conversion to the online space
- The performance of ETGs
- Interblock's new philanthropic efforts
- The trend of companies going private
- And more!

Michael Hershman - Dispelling casino 'myths:' New York needs to lose fear of the unknown

Michael Hershman, CEO of the Soloviev Group, joins Tim Poole on the Huddle to put forward his case that the Freedom Plaza is the way to go for one of New York's casino licences. He fields a variety of questions - not shying away from any of them - on why 'myths' about casinos and a fear of the unknown should be dispelled, as well as acknowledging the strength of rival bids and discussing opposition to the project.

As the Tribal gaming sector congregates once more in the Golden State, is it too cliché of me to suggest we are heading for a golden era of Tribal gaming? With the industry set to meet at the Indian Gaming Association t...

From The Top: Will youth be served by Sports Betting?
Two recent interviews in our Huddle podcast revealed to Las Vegas correspondent Brian Joseph just how young sports betting entrepreneurs are becoming.
The Global Gaming Awards: Rewarding Excellence
The 10th edition of the Global Gaming Awards took place in Las Vegas last year. Gaming America looks back... and ahead to this year's.
Preview: Indian Gaming Tradeshow & Convention
Gaming America looks ahead to the 2024 Indian Gaming Tradeshow & Convention and what attendees can expect when they arrive at the Anaheim Convention Centre.
888 and the US Market: A cautionary tale
Gaming America explores the risk of resting on your laurels and the challenge of remaining relevant in a rapidly expanding market.