The National Council on Problem Gambling (NCPG) has partnered with safer gambling solution provider Mindway AI.
This partnership will integrate Mindway AI’s Gamalyze solution into NCPG’s responsible gambling website, ResponsiblePlay.org.
Gamalyze is a ‘reinvention of the self-test designed to identify risky gambling behavior and draw insights from neuroimaging, providing personalized interventions to individuals who may be at risk of developing gambling-related problems.’
NCPG’s site, ResponsiblePlay.org, provides resources for those who choose to gamble safely for fun and shares information about how to gamble responsibly. ResponsiblePlay.org is also supported by the NFL via the NFL Foundation.
By partnering with Mindway AI, NCPG aims to create more engaging insights, tools and resources to boost the effectiveness and use of responsible gambling programs.
Furthermore, this strategic partnership not only helps those who deal with problem gambling, but the services are on offer to anybody who wants to seek information about responsible gambling.
The partnership will be able to provide information about problem gambling and where to get help, whether the customer is directly or indirectly affected by it.
Rasmus Kjaergaard, CEO of Mindway AI, said, “We are thrilled to announce our exciting partnership with NCPG nationwide in the US. This collaboration is a testament to our commitment to innovation in responsible gambling and our shared vision of creating a brighter future.
"Together, we will pave the way for industry transformation and redefine what’s possible. This partnership marks the beginning of a new era and we’re ready to lead the way.”
NCPG’s Executive Director, Keith Whyte, further commented, “Education plays a pivotal role in preventing gambling-related harm. The integration of Gamalyze into ResponsiblePlay.org will empower visitors with an innovative tool to help them make well-informed choices about their gambling behavior.”
