Units launches daily narrative fantasy sports app

September 14, 2023

The stories will cover things such as rivalries and comebacks of athletes.

Units has launched its app which will offer real-money fantasy sports contests based on a daily selection of particular narratives.

Units fantasy sports contests will be honed in character-driven storylines.

The app is available now on iOS in 19 states and Washington DC.

The daily selection offered will be a curated set of eight to 10 daily stories focussing on different narratives across major national sports, combined with a fantasy prop, allowing players to play with or against the narrative.

According to Units, the athletes in the stories will cover, ‘rivalries and comebacks, debuts and feuds, backstories and pop culture, among others.’

Torey Korsunsky, Units Founder and CEO, commented: “Eighty percent of sports fans are not hardcore players in the sports gaming space, and many are too intimidated to get involved in the current iterations of competitive sports entertainment. 

"Units appeals to the wide audience that fueled fantasy sports’ explosion and ties directly to the headlines and stories they’re already engaging within sports media.”

Korsunsky continued: "Like millions of other sports fans, I found myself looking for a platform that pointed me to the best stories about incredible athletes and allowed me to put my money on them, all in one place.

“Units provides a way for fans to engage in the sports gaming space on a human level, and the attraction of compelling daily stories and content has the great potential to keep them coming back, rather than burning out.”


Product Spotlight

Bragg Gaming Group

Bragg Gaming Group is a global content-driven iGaming technology provider, serving online and land-based gaming operators with its proprietary and exclusive content and cutting-edge technology.

John Connelly - Interblock preparing to launch online by the end of year

John Connelly, the Global CEO of Interblock, joins the Huddle to talk about:
- The company's conversion to the online space
- The performance of ETGs
- Interblock's new philanthropic efforts
- The trend of companies going private
- And more!

Michael Hershman - Dispelling casino 'myths:' New York needs to lose fear of the unknown

Michael Hershman, CEO of the Soloviev Group, joins Tim Poole on the Huddle to put forward his case that the Freedom Plaza is the way to go for one of New York's casino licences. He fields a variety of questions - not shying away from any of them - on why 'myths' about casinos and a fear of the unknown should be dispelled, as well as acknowledging the strength of rival bids and discussing opposition to the project.

As the Tribal gaming sector congregates once more in the Golden State, is it too cliché of me to suggest we are heading for a golden era of Tribal gaming? With the industry set to meet at the Indian Gaming Association t...

From The Top: Will youth be served by Sports Betting?
Two recent interviews in our Huddle podcast revealed to Las Vegas correspondent Brian Joseph just how young sports betting entrepreneurs are becoming.
The Global Gaming Awards: Rewarding Excellence
The 10th edition of the Global Gaming Awards took place in Las Vegas last year. Gaming America looks back... and ahead to this year's.
Preview: Indian Gaming Tradeshow & Convention
Gaming America looks ahead to the 2024 Indian Gaming Tradeshow & Convention and what attendees can expect when they arrive at the Anaheim Convention Centre.
888 and the US Market: A cautionary tale
Gaming America explores the risk of resting on your laurels and the challenge of remaining relevant in a rapidly expanding market.