Tennis star Andy Roddick joins Betway as a global ambassador

August 9, 2023
By
Leer en Español

Roddick will become the face of Betway's tennis activity and will bring fans closer to the action through his insights.

US tennis star Andy Roddick has joined Betway, the online betting and gaming brand, as a global tennis ambassador.

In this role, Roddick will become the face of Betway’s tennis activity and will bring fans closer to the action through his insights and knowledge. The former world No. 1 and US Open Champion will bring insight to tournaments, matches and players throughout the tennis calendar.

Roddick will be writing a column about the biggest competitions. It will be hosted on Betway Insider.

Since his retirement after the US Open in 2012, Roddick has appeared as a pundit on Fox Sports Live and the Tennis Channel and on the BBC’s coverage of Wimbledon.

Betway has deals with 11 tennis tournaments around the world, including the Miami Open, the Rio Open and the Hamburg European Open. Betway also has sponsorships with the Premier League, La Liga, Cricket and in the National Basketball Association and the National Hockey League.

Roddick joins other Betway ambassadors, including former Premier League player Robbie Keane and England Cricket legend Kevin Pietersen.

Roddick said, “I’m delighted to be joining one of the world’s biggest betting brands and look forward to helping the tennis community with valuable insights as we approach some of the biggest global tournaments, particularly with the US Open on the horizon.”

Anthony Werkman, CEO of Betway, said: “It’s great to welcome Andy Roddick to our team of global ambassadors! Andy is a household name within tennis and his opinion and insight is going to be hugely valuable to readers of his column.

Betway recently launched its new creative platform, “Advantage, Served.”

Werkman continues, “Andy joins at an important time as we are also launching our new platform, ‘Advantage, Served’.

“As we know, our customers are driven by data and statistics and our new platform will offer cutting edge insights that will enhance the match experience to loyal tennis fans.”

State-by-State

Product Spotlight

Konami

Things get unruly in the company of some fleecy characters in the new Konami Gaming’s new Unwooly Riches slot series.

The top 5 properties that changed Las Vegas

Regular Gaming America contributor Oliver Lovat joins Tim Poole on the Huddle to discuss his 5 properties that changed Las Vegas - giving every resorts an influence rating out of 10. The question is: do you agree?

Peter Schoenke - Sports betting is here... but fantasy sports keeps growing

Peter Schoenke joins Tim Poole on the Huddle to discuss all things fantasy sports. His brand, RotoWire, is at the intersection of the affiliate and fantasy worlds, generating revenue from subscriptions, providing APIs to operators and via affiliate marketing. We discuss:


Within the states of Florida and California, Tribal gaming finds itself in a fascinating position. In Florida, only the Seminole Tribe, and Hard Rock, can provide mobile sports betting, with continued legal challenges f...

view-points
Viewpoints: Discussing the use of player loyalty programs
Industry experts answer Gaming America's burning questions on all things related to Tribal operators and player loyalty programs, including Rymax, CasinoTrac, OIGA, Mohegan and Choctaw Nation of Oklahoma.
52-54-fabio-ferreira
Sports betting regulation in Brazil: What can we expect?
Mattos Filho's Fabio Kujawski speaks to Gaming America about the uncertainty surrounding Brazil's roadmap to regulation and the need for a singular gaming authority.
companies-going-private
Going private: Gaming's new standard?
A state of neo-IPO: Gaming America investigates, as more and more companies come off the public market.
46-47-michael-hershman
Soloviev Group CEO: Moving to New York
The Soloviev Group, in collaboration with Mohegan, continues to wait on the NYGC for approval on its Freedom Plaza project. Gaming America spoke with Soloviev Group CEO Michael Hershman to learn more.