Bragg Gaming enters into distribution agreement with PokerStars

August 8, 2023
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The agreement includes Bragg Studio games Fairy Dust and Mystery Mine from Atomic Slot Lab and Sea of Plenty from Indigo Magic.

Bragg Gaming Group has signed a global content distribution agreement with PokerStars.

The agreement will provide a range of Bragg Gaming’s games for PokerStar customers worldwide.

Bragg Gaming is traded on the Nasdaq under the ticker BRAG. PokerStars is a brand from Flutter Entertainment, which is traded on the London Stock Exchange under the ticker FTSE.

Bragg Gaming is expected to begin its European rollout with PokerStars, including the UK, Italy, Portugal, Spain, Denmark, Sweden and the Czech Republic in the coming weeks. That will be followed by New Jersey, Michigan and Pennsylvania.

The agreement with PokerStars includes Bragg Studio games Fairy Dust and Mystery Mine from Atomic Slot Lab and Sea of Plenty from Indigo Magic. Bragg Gaming will also provide PokerStars exclusive content from its Powered by Bragg portfolio, including the game Devil’s Lock from Bluberi.

Lara Falzon, President and COO at Bragg Gaming Group, said, “We’re delighted to partner with PokerStars, one of the most well-known global tier-one operators and a key brand from Flutter, to deliver our content to their players on a worldwide basis.

"Our games will deliver unique experiences for their players in the UK, Europe and North America and we are pleased to be in a position to benefit from their global reach.

“This agreement dovetails with our strategy to seek out and work with major strategic partners and we believe working with PokerStars and Flutter aligns perfectly with our growth ambitions. We look forward to launching our exclusive proprietary and third-party content with PokerStars in an increasing number of markets over the coming months.”

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