Continent 8 Technologies expands reach via North Carolina launch

July 25, 2023
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The Old North State is poised to open its online sports betting market early next year.

Continent 8 Technologies has launched in North Carolina ahead of the opening of the state’s commercial online sports betting market next year.

North Carolina Governor Roy Cooper recently signed House Bill 347 into law, which allows the Lottery Commission to award up to 12 sportsbook operators to provide players with online sports betting services. The new law also permits three land-based Tribal sportsbooks to operate within the state.

Company Chief Product Officer Justin Cosnett took a moment to explain the company’s continuing US expansion strategy.

He said, “We have been aggressive with our first-to-market approach in the US because it’s vital that operators can access the infrastructure solutions they need ahead of markets opening so that they are good to go from day one.

“What’s more, where possible we have invested in multiple sites in each state, such as North Carolina, enabling customers to utilise our backup and disaster recovery services."

Once the market goes live, operators throughout the state will be able to offer Continent 8’s suite of titles to North Carolina players.

Company Chief Revenue Officer Nick Nally commented, “Our regulatory knowledge and experience are unrivalled, and this is key to deploying our first-to-market approach in the US. This was certainly the case in North Carolina where we have been able to keep pace with legislative progress at all times.

“North Carolina will be a significant online sports betting market and is one that we know our customers have set their sights on. We can now offer our suite of iGaming hosting, connectivity, cloud and security solutions to these operators who can be confident they are fully compliant with the requirements set by the regulator.”

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