Alt Sports Data, an alternative sports trading data source, has partnered with Power Slap, a slap-fighting organization led by Dana White.
With this deal, Alt Sports Data will work with OpenBet to deliver betting opportunities across Power Slap events.
Power Slap 3, Hintz vs. Wolverine, which is scheduled for July 7 at UFC Apex in Las Vegas, during International Fight Week, will be the first event of the partnership. Power Slap 3 will be streamed across the globe, live and for free, on Rumble at 9 p.m. Eastern/6 p.m. Pacific.
This new partnership is in addition to Alt Sports Data’s existing partners, which include World Surf League, Major Arena Soccer League and Street League Skateboarding.
Todd Ballard, CMO of ALT Sports Data, said, “Our goal is to partner with the leading alternative sports entities, in an effort to both drive visibility and fan engagement via our sports betting partnerships and capabilities.
"Power Slap sits in a prime position as a rapidly-emerging, well-backed property, ripe for additional growth. The added element of official betting markets will be pivotal for additional exposure, fan acquisition and long-term growth.”
Since launching in January 2023, Power Slap has garnered numerous views. Power Slap 1 and Power Slap 2 had more than 5 million views collectively on Rumble. Power Slap has also seen rapid growth across social and digital media platforms.
Power Slap President Frank Lamicella said, “Following a strong performance in our first season, we were eager to keep the positive momentum surrounding our competition alive and look for unique approaches to keep our avid audience engaged and energized.
"Partnering with Alt Sports Data allows our competition to scale efficiently, create new revenue streams and expand our product to new audiences.”