Major League Soccer (MLS) has announced that affiliate Dimers.com will publish sports betting content to MLSsoccer.com’s new betting hub. The agreement will span the remainder of 2023’s season, and include both the MLS All-Star Game and MLS Cup.
North America’s 2023 Leagues Cup will also take place from July 21 to August 19 during MLS’ 28th season. Chris Schlosser, MLS SVP of Emerging Ventures, noted the rising interest in soccer within the US.
He said, “At a time of sustained momentum behind our League, and with the rapid growth of sports betting further increasing interest in soccer in the US, we are excited to align with Dimers.com to provide predictive analytics and content to help fans make informed choices and place bets responsibly.”
Adam Fiske, the CEO of Dimers.com, added, “The way we see it, sports betting is a form of entertainment and goes hand in hand with sports fandom. By increasing the level of coverage and betting information for MLS, we are confident this combined effort will benefit not only the regular sports wagerer, but also those MLS fans that are simply curious about sports betting.”
Dimers.com’s alliance with will provide MLS with independent and informative betting content from predictive analytics models. Both MLS and Dimers.com aim to further engage US soccer fans with sports betting content, including editorial pieces on subjects ranging from daily best bets to parlay.
MLSsoccer.com has already begun publishing Dimers.com analyses, with an article titled “MLS Best Parlay: Matchday 13” featured on the homepage.
