North American fantasy sports operator, PrizePicks, has announced a renewal of a partnership with the Atlanta Braves, the company’s hometown MLB team. Previously the two attempted to join forces during the 2020 season, but were affected by the Covid-19 pandemic.
PrizePicks will be introduced as the team’s Official Daily Fantasy Sports Partner on every regular season game’s radio broadcast, and have its name featured on the Truist Park Tower LED during all Atlanta Braves home games. Radio segments will also include a daily player prediction section.
Adam Wexler, PrizePicks Co-Founder and CEO, said, "We are honored to partner with the Braves again, a testament to our commitment to being a major part of the Georgia sports ecosystem.
“The Braves are a legendary franchise and perennial championship contenders, the type of sustained level of excellence to which we aspire as an organization every day."
PrizePicks has been focused on the baseball market and aiming to increase its MLB-related product offerings. The operator has added new statistical markets and created live in-game projections for every MLB game. Nearly 200,000 PrizePicks members made a baseball entry in March 2023.
Jim Allen, Atlanta Braves SVP of Corporate and Premium Partnerships, said, "PrizePicks shares our commitment to thoughtful innovation and providing an optimal fan experience," said. "We are proud to welcome them back as a partner."
PrizePicks also plans to launch more baseball offerings within the first few weeks of baseball season, and has also signed a partnership with Major League Soccer's Atlanta United. The organization aims to expand across “Braves Country” and throughout the US by adding to its workforce as well as product offerings.