SCCG Venture Fund invests in OddsAI

March 14, 2023
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Funds will be used to enhance odds technology to grow the sports betting industry.

SCCG Management has invested in OddsAI through its alternative fund, SCCG Venture Fund 1. OddsAI is currently an SCCG Management client and will use the funding to “increase value and distribute profit through investing in gaming opportunities.”

Using AI technology, OddsAI has developed predictive sports betting analytics, as well as new standards for odds creation. The two companies will work together to “revolutionize the sports betting industry through its innovative football betting markets and odds technology.”

Company Founder and CEO Stephen Crystal said: "The SCCG Venture Fund is thrilled to announce our strategic investment partnership with OddsAI and support their vision for the future of sports betting.

"The innovative approach that OddsAI brings to the table is truly game-changing, and we believe their expertise in predictive analytics and machine learning will continue to bring a fresh perspective to the industry."

OddsAI CEO Jack Atkinson discussed the company’s relationship with SCCG and described the investment as a key element to OddsAI’s continued success.

He commented: “SCCG has played an important role in getting OddsAI into a winning position in which we are primed to accelerate the low-cost production of our machine-learning (AI) driven product roadmap and critically, rapidly scale our business by distributing our premium odds feed to many more savvy sportsbook customers.

“This investment from SCCG Venture Fund 1 is a strong signal that OddsAI is ready to scale rapidly, and we are thrilled that SCCG are firmly in our corner to fuel our growth.”

SCCG Management is a consultancy for the iGaming and casino industries. The company's focuses include sports betting, iGaming, sports marketing, affiliate marketing, technology, intellectual property protection, product commercialization, esports, capital formation, M&A, joint ventures, casino management, as well as governmental and legal affairs.


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