
Roobet, a crypto casino operator, has signed a partnership with music legend Snoop Dogg, its new ‘Chief Ganjaroo.’
Both Roobet and its parent company Raw Entertainment are companies that deal in the metaverse; the partnership represents Snoop's latest venture into the web3 space. Roobet was founded by gamers in 2019 and is enjoyed by crypto crusaders around the world.
Snoop said: “These guys are doing something different. This partnership just feels natural. We're going to blaze a trail for the future of online entertainment.
"Roobet took amazing care of me even before they realized who I was, bringing the ultimate player experience, and I been sayin' Roooooo ever since. We share the love of doing new things, and we care about our fans – so we're gonna change the game and do it better than it's ever been done."
Roobet Co-Founder Matt Duea added: “Since day one, our mission has been to push the boundaries of what a gaming brand can be, and Snoop’s a real visionary. We're committed to providing the most exciting and immersive online casino experience to our community.
"With Snoop by our side, the future of digital entertainment is looking brighter than ever. You already know what happens when the Dogg is on it."
To celebrate the partnership’s launch, Roobet and Snoop are planning a $100,000 cash prize raffle, meet-and-greets, backstage passes to Snoop’s shows, welcome offers for new users and much more.
This partnership with Snoop is testament to Roobet’s commitment to creating a new era of digital fun.