IGT signs new PlaySports deployment in Mississippi
The supplier now offers its sportsbook technology for players at Treasure Bay Casino and Hotel.
Supplier IGT has extended its US reach in Mississippi by deploying its PlaySports technology at Treasure Bay Casino and Hotel in Biloxi. The location recently converted its retail sportsbook into a compatible PlaySports solution.
Under the terms of the agreement, IGT will offer support to Treasure Bay Casino’s on-site mobile technology, as well as trading advisory services.
This deal follows a recently signed multi-year agreement IGT signed with Betfred. IGT will partner with the sports betting operator at Mohegan Sun Sportsbook inside Virgin Hotels Las Vegas to bring PlaySports to its sportsbook players. The agreement comes on the heels of Betfred’s debut into the Vegas wagering market.
Treasure Bay Casino and Hotel Biloxi Corporate Vice President of Operations Jeff Prusinowski commented: “Converting to IGT’s high-performing PlaySports technology allows Treasure Bay Casino and Hotel to enhance our current sportsbook offering and engage players with new avenues for betting.
“The addition of on-premise mobile betting provides superior player convenience, enabling patrons to place wagers from almost anywhere within our casino property, and establishes a first-rate platform from which to launch statewide mobile sports betting should it be legalized. We’re excited to partner with IGT PlaySports for the next generation of our sportsbook.”
IGT President of Sports Betting Joe Asher believes the collaboration will aid the casino hotel in continued growth.
He said: “The flexibility and high performance of IGT PlaySports’ proven platform, hardware and tailored services allows Treasure Bay Casino and Hotel to grow its sportsbook operations with confidence.
“We expect that the casino will maximize the potential of its sports betting offering and benefit from IGT PlaySports’ vast experience and leadership in the US sports betting market.”
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