Bally’s Corporation has named Robeson Reeves as its new CEO, effective March 31. The company’s current CEO, Lee Fenton, will step down from his role at the end of March.
Fenton will also step down from the group’s Board of Directors. He has served as the company’s CEO since October 2021 when Bally’s acquired Gamesys Group. At the time of the merger acquisition, Fenton was Gamesys’ CEO.
Fenton remarked about his time with Bally’s and about his successor: "I want to thank Soo and the rest of the board for my time at Bally's and for the work through the transition to Robeson's leadership.
“Bally's is an extraordinary business with extraordinary people, and I want to thank each and every one of them for the support they have shown me and the commitment they continue to bring to the business. It is particularly special for me to be able to hand the reigns to Robeson with whom I have worked for over 14 years. Robeson is a unique talent, and the time is right for him to lead Bally's."
Reeves joined Gamesys in 2005 and has since held a variety of leadership titles. Like Fenton, Reeves served in executive roles with Bally’s following the Gamesys purchase.
He said about his new role: "I am honored to lead Bally's and grateful for the support and confidence shown in me by my fellow Board members.
“We are a unique company with a robust core and an extraordinary set of opportunities ahead of us. I look forward to working hard with my Executive Team and all our teams to take those opportunities and maximize our growth."
The company’s Board of Directors Chairman Soo Kim took a moment to reflect on Fenton’s time with Bally’s and to welcome Reeves to his new position.
Kim commented: "On behalf of the Board of Directors, I want to thank Lee for his excellent leadership and valuable contributions to Bally's. Lee has led Bally's through the effective integration of Gamesys, leaving us well positioned for future growth. During his time, he also established the purpose and values of what is now an integrated Bally's group. We look forward to building on what Lee has helped develop, and we wish him all the best in his next chapter.
"I am excited to have Robeson succeed Lee as CEO. Robeson has an extraordinary mind and the drive required to excel as he takes the helm. Robeson has been a member of the Board since the Gamesys acquisition and his appointment represents the Board's commitment to the development of the very best talent at Bally's."
