GAN Sports celebrates B2B launch, Encore Boston Harbor sportsbook opening

February 2, 2023
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This the second US deployment for GAN Sports.

GAN and WynnBet have successfully launched GAN Sports, the B2B sports betting technology and trading solution at WynnBet Sportsbook at Encore Boston Harbor.

The release is the latest move in the duo’s ongoing partnership, which aims to “integrate the GAN Sports technology to power its online sportsbook operations across future US jurisdictions.”

Patrons who visit the sportsbook will have access to 120 betting kiosks and ten over-the-counter wagering windows. During its grand opening, several New England sports legends, media personalities and celebrity guests joined in the celebration.

GAN VP of North American Sports Rob Lekites commented: "We are encouraged by a highly successful launch of our solution to help power a truly marquee partner like WynnBet, and we are excited to continue to showcase perhaps the most innovative sports experience available anywhere in the US today.

“Given the size of the overall project, and its importance to both of our organizations, the teams from GAN, WynnBet and Encore Boston Harbor have worked extremely hard over the past few months to deliver the premier sportsbook in Massachusetts. We’re extremely proud of the efforts from the GAN team, and we are thankful for the overwhelming support from the Encore Boston Harbor team.”

GAN is a North American technology solutions provider and supplies internet gaming software to US land-based casinos. Its brand is also prominent in the Latin American and European markets.

GAN acquired Coolbet at the end of 2021. The company developed GAN Sport using Coolbet technology that has been tailored for the US market.

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