Circus Circus Hotel & Casino in Las Vegas will allow patrons to book rooms through ChoiceHotels.com, due to a recent strategic partnership. The casino signed a deal with Choice Hotels International that resulted in the destination’s addition to the global portfolio, Ascend Hotel Collection.
A variety of historic hotels, boutiques and resorts are a part of the growing collection.
Circus Circus SVP of Operations Shana Gerety described the achievement as an opportunity to build the location’s clientele while continuing to engage its current guests.
Gerety said: "By joining the Ascend Hotel Collection and with Circus Circus now bookable on Choice Hotels channels, this will allow even more guests to have the opportunity to stay at our one-of-a-kind property.
"We look forward to welcoming new visitors to Las Vegas, so they can experience entertainment and amenities – all without even leaving the resort."
Circus Circus offers guests a chance to stay on the Las Vegas Strip and is home to an indoor amusement park, as well as an outdoor water park. The hotel has 3,700 rooms and features several restaurants, along with convenient access to Las Vegas attractions.
Choice Hotels SVP, Upscale Franchise Development, Mark Shalala commented: "We are excited to see Circus Circus rooms available for booking on ChoiceHotels.com and to begin being marketed towards the 55 million members of our loyalty program Choice Privileges.
"We're constantly looking to add exciting properties to the Ascend Hotel Collection where properties can remain independent but can benefit from the substantial reach of our distribution platform."
