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SCCG teams up with Xite Holdings for global lottery product distribution

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The duo will provide business development and advisory services.

SCCG Management has partnered with Xite Holdings to provide both strategic advisory services and business development for alphabet lottery platforms and products.

Founder and CEO Stephen Crystal said: “We are thrilled to partner with Xite Holdings and their alphabet lottery platform developed with AZ Billions. Their innovative approach to jackpot lottery is the first of its kind, replacing the standard numeric format with an alphabetical format that collaborates with charities.

“We plan to utilize our global presence and extensive gaming industry network to help Xite Holdings bring their innovative lottery products to market.”

Xite Holdings Founder and CEO Craig Austin said: “The team at Xite Holdings Ltd are elated to be partnered with SCCG. Xite Holdings Ltd have developed a unique alternative in the online lottery space with AZ Billions.

“It's a first of its kind alphabet lottery platform that is available globally, and the scope of the partnership with SCCG will ensure that our unique offering takes the business to the next level.”

Austin elaborated further about AZ Billions, which is scheduled soon for a global launch, and said that the company functions by utilizing a digital drawing system that uses letters instead of numbers for its animated live stream of each draw. He went on to thank the team at SCCG for its continued projects for lottery players.

He commented: “Along with AZ Billions, Xite Holdings have a number of other products in the pipeline and with SCCG we look forward to bringing these to the market in the near future. Exciting times for Xite Holdings LTD and lottery players worldwide. Thanks again Stephen and the team at SCCG.”

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