Betr, a microbetting app, has launched its real-money gaming product in Ohio following a soft launch at the beginning of the new year. The Buckeye State’s first legal day of betting saw Betr activate its account deposit and withdrawal services statewide.
The company set a US online record for the fastest launch from a sports betting company between its founding to becoming a fully licensed and regulated real-money betting product. It was founded in August 2022 and launched only one month later in the US.
At the helm of the company are sports betting veteran Joey Levy and entertainment mogul Jake Paul.
Betr features a tailored user experience and interface which enables users to predict the outcomes of all aspects of a sporting event or game. This includes minute detail, such as every possession of an NBA game, every play and drive of all NFL and college football games, and every pitch and at-bat of all MLB games.
Starting on January 13 and ending on Super Bowl Sunday, Betr will offer a $1m promotion for all Ohioans. The first user to hit a winning streak of 30 qualifying microbets in a row will bag $1m. If no one hits this 30 mark, Betr will award $50,000 to the longest winning streak of qualifying real money bets
Betr CEO and Founder Joey Levy commented: “We are thrilled to launch our real money betting business at Betr in Ohio. This launch marks the beginning of our gradual, methodical approach to state-by-state expansion where we will take the time necessary to validate the product-market fit of our differentiated product experience.
"This launch also sets a US online sports betting record for the fastest launch from company founding to a fully licensed & regulated real money betting product, speaking to the capabilities of the Betr team to execute quickly and efficiently."
Betr comes to Ohio through its 10-year partnership with Hall of Fame Resort & Entertainment Company.
