WagerWire, a sports betting app, has announced a strategic partnership with Sparket, a proprietary pari-mutuel betting system. As part of this team-up, WagerWire will integrate technology into Sparket’s ‘bet on anything’ platform.
This will enable secondary market trading for Sparket bets to be traded on WagerWire’s F2P mobile app, which will launch early this year and also on Sparket’s platform. This new functionality allows players to leverage line movements and momentum swings, opening fresh ways for them to capture profits or reduce losses.
WagerWire CEO and Co-Founder Zach Doctor commented: “WagerWire and Sparket are aligned on our journeys to bring new dimensions to the sports betting experience.
“Sparket’s system allows for betting on new and interesting markets. Adding WagerWire means that each bet originated by Sparket will become a tradable asset. This partnership is going to pave the way to an entirely new era of betting.”
The two rising companies will also join forces in a social capacity, with WagerWire inviting Sparket to join its growing community of engaged sports fans and bettors. Here, they will utilize Sparket’s betting markets to create customized and entertaining opportunities for their communities.
Sparket CEO Aaron Basch commented: “Combining forces with WagerWire creates powerful possibilities for our users. The ability to flip in and out of bets gives our users more power and freedom over their wagers.
“For the first time in history, pari-mutuel markets will now become tradable after the event begins and the windows are closed. This enhanced user experience takes Sparket to the next level and is already being eagerly anticipated by our partners.”