The Betsson Group has named Nicole Regnier as the company's new ambassador in Colombia. Regnier is a former football player and current sports commentator with a professional career spanning a decade.
She's competed in different clubs, ranging from national to international groups including CD Atlas, Atlético Madrid, Rayo Vallecano, América de Cali and Servette FC Chenois Feminin.
Regnier played for Colombia's first Women's League with América de Cali. The club reached the quarterfinals before being eliminated by Independiente Santa Fe, who became the first champions of the league.
Betsson Colombia Country Manager Santiago Melo said: "We are very excited to start working with Nicole Regnier, one of the first Colombian players to compete in European football and to recognize the qualities and talent that exist in our country.
"I am certain that together with Nicole and our regional ambassador, Mario Alberto Yepes, we will advance in our purpose of being a company recognized for its sports experience and an exciting portfolio of services."
Regnier announced her retirement from professional football in 2021 but announced plans to maintain a relationship with sports. During the same year, she worked for Win Sports as an analyst for the Colombian Women's League.
In 2022, she joined ESPN and has been a part of several analysis programs since that point.
Reigner commented: "I am certain that together with Nicole and our regional ambassador, Mario Alberto Yepes, we will advance in our purpose of being a company recognized for its sports experience and an exciting portfolio of services.
"First of all, there is the passion for soccer; but we also share interests regarding the creation of more spaces for women in sports and, in general, regarding the strengthening of sports activities in the country."
