Betfred Sportsbook opens seventh US retail location in Maryland

November 18, 2022
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The location opened its doors to the public on November 18 after a controlled demonstration.

A new Betfred Sportsbook has officially opened its doors to the public after performing a four-day controlled demonstration for the Maryland State Lottery & Gaming Control Agency.

The proceeds from the demonstration procedure were donated to The Community Foundation of Frederick County. The temporary retail location is across the street from Long Shot's, while the permanent sportsbook is under construction. 

Betfred Sportsbook COO Bryan Bennett commented: "We're excited to open our seventh retail sportsbook in the United States and could not be happier to do so with the Long Shot's team. 

"We look forward to leveraging Betfred's 50 years of bookmaking experience to provide a first-class betting experience to the bettors of Frederick County and across Maryland."

Betfred Sports is a US subsidiary of the Betfred Group, a United Kingdom-based operator that owns and operates over 1400 betting shops in the UK. 

Long Shot's CEO Alyse Cohen added: "Long Shot's is very excited to bring both retail and mobile sports betting to Frederick County. We are thrilled to add not only jobs but also to support our state's education fund. It will be a big win for everyone in Frederick.

"Our state-of-the-art permanent facility opening in early 2023 will be the first and only 100% woman-owned sportsbook in Maryland. It will also be the only sportsbook in the entire region. We look forward to welcoming everyone soon."

The permanent facility set to open in the spring of 2023 is a 6,000-square-foot sportsbook with a video wall with theater-style and lounge seating. 

Both Betfred and Long Shot's recently secured online betting licenses and are expected to launch its own online betting product in early 2023. 

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