
Sightline Payments has announced the launch of its mobile loyalty platform, Mobile+, which is powered by Joingo, at Talking Stick Resort and its sister property, Casino Arizona. The Talking Stick Resort app will serve both properties, providing patrons with Sightline’s mobile engagement technology.
Mobile+ provides players access to their Player Rewards Club account, which features customized rewards, offers and promotions. The app also gives users the ability to book accommodations, make dining reservations and purchase amenities and entertainment directly. They earn loyalty rewards for their spending activity on the app.
Sightline Payments SVP of Sales Kirk Olson commented: “We’re thrilled to announce our launch at Talking Stick Resort and Casino Arizona to help them better engage with their patrons on a more personal level.
“The Mobile+ platform has become the market leader across the country for good reason. Namely, it allows the operator to craft offers and promotions based on data and not guesswork.”
With the addition of these two new properties, Sightline now provides solutions to 21 gaming operators across the Copper State.
Talking Stick Resort is owned by the Salt River Pima-Maricopa Indian Community and is a AAA Four-Diamond-rated resort in Scottsdale. Casino Arizona is also located in Scottsdale, boasting over 100,000 square feet of gaming and entertainment space.
Talking Stick Resort Director of Public Relations Ramon Martinez commented: “With the rise of sports betting and expanded gaming in general in Arizona, we needed a mobile engagement solution that could meet the growing demand and expectations of our patrons.
“Mobile+ makes it easy not only for us to communicate with our patrons right on their smartphone, but it also dramatically improves the customer experience.”
The launch of Mobile+ at these two casinos coincides with Sightline’s presentation on mobile technology at the Indian Gaming Association mid-year conference & expo at the We-Ko-Pa Casino Resort.