EveryMatrix signs US deal with BetMGM
The partnership is the next step in continuing US expansion.
EveryMatrix and BetMGM have signed a deal that will allow BetMGM to access EveryMatrix content. Players in New Jersey will have access to the EveryMatrix platfom via two in-house game studios, as well as a suite of titles created by Spearhead Studios and Armadillo Studios.
A planned live market expansion is in the cards, according to the provider.
EveryMatrix President America Erik Nyman commented: “EveryMatrix is delighted to contribute to BetMGM’s massive successes with games from Spearhead Studios and Armadillo Studios.
“Both have ambitious plans for the next half of 2022, and our relationship with BetMGM is an important step in the process.”
BetMGM Director of Gaming Oliver Bartlett said the company is looking forward to the collaboration.
He said: “We’re excited to partner with EveryMatrix to bring their great content to BetMGM players in the US. We consistently provide a world-class gaming experience and through the addition of their games to our platform, we look forward to strengthening our position as the leading operator in the country.”
EveryMatrix is a global iGaming platform provider. The company is a member of iDEA Growth in the US, a member of the World Lottery Association, and a member of the European Lotteries Association.
BetMGM, along with its parent company MGM Resorts, has recently joined the American Gaming Association and became official partners of its ‘Have A Game Plan. Bet Responsibly’ campaign.
Responsible gaming education remains a key focus as BetMGM continues to expand its sports betting platform to new jurisdictions. The company also provides resources to help customers play responsibly.
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