June 22, 2022 Casino, Land Based, Marketing

Playstudios brings back Summer of Slots after two-year absence


Players will have a chance to attend in-person parties at various North American casinos.

Playstudios has brought back its Summer of Slots, which has not taken place for the last two years. The well-known event will be running from coast to coast this year.

Players will have access to a new series of in-person parties, giveaways and games by signing up for the myVIP feature on Summer of Slots.

This year’s Summer of Slot will start on June 23, 2022 and will stop at several casino resort locations, including those in Las Vegas, the Gulf Coast, Canada and the East Coast.

In-person events will be held at the The Mirage in Las Vegas on June 23, Grand Villa Casino in Burnaby on July 13, MGM National Harbor in Oxon Hill on July 27, Casino Rama in Toronto on July 28, MGM Beau Rivage in Biloxi on August 17 and at MGM Grand in Las Vegas on August 31.

“We have missed seeing our players these last couple of years, but now, finally, Summer of Slots is back and we’re making it bigger than it’s ever been,” said Head of playAWARDS Rob Oseland.

“Summer of Slots is our way of saying ‘Thank you’ for being the best part of PLAYSTUDIOS, and we hope that this year’s events will be one-part reunion and one-part introduction to players that are part of our gaming family but haven’t yet had the chance to join us for these real-life parties.”

Playstudios recently partnered with the international sightseeing brand Big Bus Tours. The two will collaborate to release a new suite of exclusive rewards to the playAWARDS loyalty platform.

Players who use the Playstudios mobile apps myVEGAS Slots, myVEGAS Bingo, my KONAMI Slots, myVEGAS Blackjack, POP! Slots, and MGM Slots Live, will have access to an exchange program where they can trade in playAWARDS loyalty points for BOGO and discounted tickets to Big Bus Tours Las Vegas.

The playAWARDS loyalty marketing division has also recently partnered with Lighthouse Immersive. The two will work together to bring Lighthouse Immersive’s Van Gogh exhibit to the Las Vegas Strip.

The Immersive Van Gogh exhibit is currently on display throughout the United States and Canada in 14 cities. The exhibit features the works of Vincent van Gogh through 500,000 cubic feet of projection mapping, 60,600 frames of video and 90 million pixels.

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